All of the great Life is good@ products in one easy to shop location. How cool is this? The story of our stores is simple. As a retailer, we loved the Life is good® items we sold. We also felt that handling just a few of the items didn’t do the line justice. So we decided to put everything in one spot…a fun, interactive retail environment that would showcase the entire line. If you’ve been in one of our stores we think you know what we mean. As of today we have 2 retail stores both located in Nashville, Indiana. And of course, this cyber-store, jbgoods.com.